TechRestore September 2018 News Roundup

Foxhollow Farms Fall Fest

Fall is in the air! Be sure to get out and enjoy that sweet, cool weather before it gets too chilly. If you’re local to Louisville, you already know there are so many ways to enjoy fall. No matter where you are, though, you’re sure to start seeing apples and pumpkins and hay bales soon!

Here are a few of the highlights from our September.

We started off right with our “First Responders on the First” shout out to the Louisville Division of Fire. They do a fantastic job and we’ve done some repairs for a few firefighters, too! Very cool. Remember, ALL First Responders and Military receive a 10% discount everyday at TechRestore. We couldn’t be more grateful for your service.

We also gave some love to our non-local customers and friends with a blog (which you saw, of course!) about all the benefits of shipping your repairs to us.  When we started out over 14 years ago in California, our repairs were primarily from out of town customers. We pioneered overnight service and fast shipping. We still receive a lot of repairs via UPS and other methods (and we’re still dazzling with our fast and trusted service).

If it was up to us, everyday would be National Back Up Your Data Day! (It really is a National day, March 31st.) What’s more heartbreaking than losing your data? Especially when you thought it was backed up or if your back up fails, too. While TechRestore does offer data recovery, the best, most economical solution is to have more than one backup. Call or come by and talk to one of our Apple Certified specialists to see which backup solution makes the most sense for you!

Jeff Jewell, President, cuts the ribbon!

We didn’t post about this on FaceBook, but Sunday, September 23rd marked the one year anniversary of our Official Grand Opening! We moved to Kentucky in July of 2017 and began doing repairs right away, but there was a lot going on behind the scenes. There was so much to clean up, build out, procure, negotiate and promote before the ribbon was cut! We’re still really happy with the result of that initial hard work and all the work we’ve done since then (and the plans we have for the future!). Most of all, we’re looking forward to continuing being a good neighbor and THE  go to Apple and Mac source for years to come.

Here are some pictures from our September 2017 Grand Opening.

Tech Travis helps a happy customer.

Yep, that’s the Oregon Trail game on the Apple IIe in the lobby. Come by and play while you wait (and inevitably die of dysentery! Did anyone survive that game?!).

 

A table from TechRestore in CA blends well with the locally sourced barrels and wood floors of our KY lobby.  A selection of Macs also on display.

 

Our B.A.Y.S. (big a** yellow sign), which we think can be seen from the International Space Station (hey, if they need a repair, we’re happy to oblige – as long as they pay the shipping!).

 

Here’s to many more years of making memories with our neighbors and friends, near and far! Happy fall, y’all!

 

Hardware Diagnosis is Now Free at TechRestore!

Due to the overwhelming response to our Back to School free diagnosis special, TechRestore is now adding  free hardware diagnosis  for laptops to our service offerings.  A rollback of $59.99!

You may be wondering: “Why?”    ¯\_(ツ)_/¯

Our experience has shown us that 90% of the time, we can pinpoint the most likely cause and offer a standard repair quote, without a lot of labor involved. In fact, we find that a lot of times, we can diagnose a laptop at the counter while it’s being checked in! We don’t want a diagnosis fee to keep anyone from coming in – thinking they have a very serious problem that can’t be fixed or will cost too much to fix.

The free diagnosis includes any labor up to opening the device. If we need to open it, that means that more labor intensive testing needs to be done. If the problem is serious enough to have to open it, you decide if you want to spend $59.99 to find out what needs to be fixed. (We will probably still have a ballpark idea of maximum repair cost.)

Once we provide a repair quote and it’s approved, the diagnosis fee is applied toward the repair, as always!

Some issues will require a more thorough examination. In the case of a logic board failure or liquid damage, some power supply issues or battery problems – we have to get in there to provide a detailed and accurate repair quote. In these cases, the $59.99 diagnostic fee will apply. If a repair is feasible and approved, the fee will be deducted from the repair cost. If the repair is not approved, the $59.99 covers our labor in the diagnosis.

In any case, you can rest assured that our experienced Apple Certified techs can handle whatever repair is indicated. You should also know that we will NEVER perform any paid service without your prior authorization. We all like surprises, but not THOSE kind!

              

Benefits for Our ‘Non-Local’ TechRestore Customers

We talk an awful lot about how awesome Louisville is (well, it IS!) and all the great things our walk in customers can enjoy. Beautiful store, convenient hours, Oregon Trail on the Apple II .. the list goes on and on.

We also have a national customer base that has been with us from the start and continues to grow year after year.

WE’RE HERE (AND THERE) TO HELP!

Most people (us included) hate to part with our Mac devices, even if they’re broken or acting up. We understand there are bigger things at stake than the inconvenience of time; the biggest concern is the integrity of the company doing the repair.

Here are some common obstacles people have shared (before they became our customers):

  • It’s expensive to ship and it takes a long time to get to Kentucky.
  • Is my data safe? (aka: Who are these techs?)
  • What if it’s weeks before I get my device back?
  • I don’t know how much it will cost – will I be overcharged?
  • Are the parts quality?
  • What if something goes wrong when I get it back?

Lost without my MacBook!

Now, we won’t claim that it will be less painful to put your MacBook, iPad or (heaven forbid!) iPhone in a box and hand it over to the UPS driver. We don’t like being away from our devices. It’s natural to worry and yes, you may feel a little lost.  Whether you use it for business or pleasure, most Americans are very attached.

Luckily, TechRestore was founded on the idea that we treat our customers the way we would want to be treated. Specifically, that means we cover all the bases, from setting up the repair, to shipping it, communicating along the way and getting it back fast. We also offer at least one year functional warranty on most repairs.

Here are a few ways we make it easy for you:

  • The most common repairs have a flat rate repair fee and can be ordered online or by phone.
  • Shipping options! Ship it yourself or take advantage of our low priced shipping – from UPS Ground to Next Day Air speeds. Kentucky is centrally located to more of the U.S. so most of our customers have actually found the shipping time shorter.
  • Our techs are Apple Certified (of course!) and have years of experience in the Apple ecosystem. Once it arrives, work begins within hours. We’ll be in touch if we need information or approval before we can move ahead and we’re always available to answer questions that come up for you.
  • Most parts are in stock or nearby. If something needs to be ordered, we’ll let you know when we expect it AND we trust the parts (hence, the minimum 1-year warranty!).
  • We’re here for you after the repair! We want to know that everything is working as expected. On the rare occasion it’s not, we work to make it right with the least inconvenience possible (we hate when stuff like that happens!).

Rest assured, folks. We are who we say we are. When our heads hit the pillow at night, we sleep soundly, knowing we have done our best, with integrity. If you have any doubts, look us up on Google, FaceBook, Yelp or the Better Business Bureau websites. Our customers love us because we treat every customer like family.

toy ninjas positon on ipad packaged in box

Ninjas protect an iPad as it’s being shipped.

OH, and did we mention … customers who mail their devices in actually get something our local customers don’t – NINJAS! To keep your device safe as it travels back to you!

We hope if you’re having any doubts, this has helped you feel more at ease. While there’s nothing better than having a reliable, trusted partner like TechRestore right in your own town – there’s also no substitute for honest, quality work.

CALL 888-647-3786 Monday – Friday 9am – 6pm ET and Saturday 10am – 5pm

Do you know a Mac enthusiast who could use a trusted source for service? Do them (and us) a solid favor and forward this to them! Referrals are the best (and they’ll thank you later!).

August 2018 Highlights from TechRestore

There is one more week of August left. So much has been going on already (and don’t forget the holiday weekend coming up!) we couldn’t wait for this month’s recap.

That’s right, school is back in full swing! We love the clever teachers and school administrators who keep students (of all ages) engaged. It is the surest way to encourage retention and curiosity. In that spirit, TechRestore has programs and specials for schools, districts and individuals alike.

Our Back To School special runs just one more week (August 31). You can take advantage, even if you’re not a student (we’re all students of life, right?). Our full diagnostics service is a great value at $59.99 every day (AND we apply that amount toward approved repairs). If you don’t need it now, keep it in mind for the future.

Also in August, we started a new tradition: First Responder’s Shout Out Day! Every first of the month, we’ll take a moment to appreciate all First Responders and Military personnel past and present. We started with Louisville Metro Police Department, our local heroes with a great sense of humor. Their FaceBook page is h-i-l-a-r-i-o-u-s.  Remember that all First Responders and active or former Military can take 10% off our services, accessories and Certified Refurbished devices every day. We do this not only because some of our TechRestore team have served, but as a reminder to appreciate those whose jobs we sometimes take for granted.

August also marked a birthday, a big milestone and a bittersweet memory for Apple.

  • August 11th was Apple co-founder Steve “Woz” Wozniak’s 68th birthday. Although he is not involved with Apple any longer, he continues to innovate and inspire the tech industry.
  • The 24th marked seven years since Steve Jobs left his position as the charismatic, visionary face of Apple. It was never an official statement, but pretty much everyone knew his time with us was coming to an end. Just two months prior, he proposed Apple Park to the Cupertino City Council.
  • The same day Jobs left Apple, Tim Cook was appointed CEO. It was not necessarily well received at the time, but there’s no doubt that Tim was the right choice. He has seen the futuristic campus built and opened, spearheaded initiatives to reduce the environmental impact of the company and led Apple to a TRILLION dollar valuation (WOW).

Speaking of money

TechRestore announced another price drop on iPad Air 2 repairs. Hey, when our price goes down, so does yours! Just a year ago we couldn’t go below $299. Now, we’re happy to offer this great service for just $224.99 with a one year functional warranty.

We also bragged a bit about our lifetime repair guarantee (Louisvilles ONLY lifetime guarantee), our simple and superior  trade-in program and our extremely Apple Certified Techs and staff.

We love what we do and we’re always looking for ways to say “THANK YOU” to our customers and friends who make it possible. Wherever there’s a need for great customer care and outstanding technical service for Apple products – hardware or software – TechRestore is there!

     

TechRestore – Your Best Choice for Trade-In’s

Whether you’re looking to upgrade your device or turn that electronics graveyard drawer into cash – TechRestore is your best choice for trade-ins.

We’ve been in the consumer electronics repair business for a long time and we understand what a nuisance it can be to get the most cash for your devices. TechRestore will pay you more than our competitors AND we make it easy.

  1. Bring your device to us. We have to see it before we can make you an offer. If you are a business with several (or a hundred) devices to turn in, contact us first to make arrangements.
  2. Our techs will do a thorough functionality test.  We’ll also check for iCloud lock and make sure it’s ready to sell (so your personal info is safe).
  3. We’ll make you an offer. Right now our offers are coming in at 10% MORE  than our local competitors, including Apple. If you like it, take it! If not, that’s fine too. There is no obligation to sell it to us.
  4. We’ll pay you – SAME DAY. That’s right! With very few exceptions, we send you home with your payment.  If you prefer to trade in for credit on devices or accessories we have in store, we’ll apply it toward that purchase. If you’re a company trading in devices, we can even issue credit toward future repairs.

What devices can you trade-in? Great question. As you probably know, we specialize in Apple device repairs but we have been known to take other brands for trade-in, too. The most common trades we see are:

  • iPhones
  • iPads
  • MacBooks
  • Apple Watch
  • iMac
  • Chromebooks

We also have school, corporate and local business customers who upgrade their deployments every couple of years. Typically, we take those trade-ins and apply them as credit toward future repairs. That can make a big difference to a bottom line, as well as save a lot of headache down the road.

Even if the device is broken we will look at it (it won’t be worth as much, of course, because it will need repair). Inevitably, there will be devices we simply can’t buy. If it’s very outdated or damaged, we will still be able to responsibly recycle it for you at no charge (and offer to secure your personal data for you).

What do we do with all these trade-ins? Well, that’s a whole other blog (coming soon)!

What you do with the money is up to you! We have a lot of accessories and Certified Refurbished products for sale, if you’re looking to save some money, too. So, clean out “the drawer”, tell your friends, too! Come on down to see us and put some $$ in your wallet!

Every Picture Tells a Story – Contest!

It happens.

Screens break.

We know, because for over 14 years, we have been repairing broken Apple devices. iPhones, iPads, MacBooks, even Apple Watch and iPod … these ingenious, portable devices are, by their very nature, in harm’s way.

There are countless ways to break a screen, and there’s a story behind every one.

“I was wearing it while jogging and tripped.”

“It was either drop the baby or drop the iPad.” (they made the right choice)

“I was listening to music and left my earbuds on the keyboard when I closed the case.”

“I set my phone on top of the car and forgot until I heard it hit the street.”

“I fell asleep and my phone slid down and landed on top of my MacBook (breaking both screens!).”

“I was taking a picture of the sunset, when a bird suddenly started swooping on me! I ran and finally threw my phone at it in self defense!”

We have heard so many stories. Some are pretty common and then, there are some pretty unusual ones! Sometimes the story is so good, it’s almost worth the broken device.

The point is, that for every busted screen there is a real person. No matter how it happened, we like to hear about it  (only because we can relate AND we can help!). It also helps lessen the pain of repair costs.  And who knows, maybe your story will help some other poor soul down the line who thinks their cat is the first one to bat their phone onto the tile floor.

So, in the interest of healing a community (ok, that’s an overreach, but our intentions are good!) TechRestore is hosting a contest. The randomly chosen winner will receive a Super Nano Pro kit for iPhone or iPad (a leader in screen protection and a $19.99 value!) and EVERYONE who participates can take $5 off a screen repair.

Here’s how it works:

  • Now through September 14th on FaceBook or Instagram
  • Post a picture of your broken screen and tell us the story about how it happened (in a few words). If you can’t post it, bring it to our Louisville location and we’ll post it!
  • Use the hashtag #TRbrokenscreenstory or #TechRestorescreenstory
  • Tag “TechRestore” on FaceBook or “iTechRestore” on Instagram
  • Share this contest with your friends!

Of course, there are stories that really are too traumatic to recall, so please, don’t relive it if that’s the case. But, if your story is funny or ordinary or nonexistent (we had a customer come in once with a terribly shattered screen … protector .. the screen was actually fine and we put a new tempered glass on for her anyway!)  then please, by all means, share it!! You may be helping someone else who’s feeling embarrassed about their own broken screen.

If you haven’t yet repaired the screen in question, let TechRestore take care of that for you (and take FIVE BUCKS off for participating!). Not only have we seen it all and repaired it all, we have a LIFETIME guarantee on iPhone repairs and at least a one year warranty on the rest. We also sell screen protectors and cases that are much more functional than wrapping your device up in bubble wrap!

PS – Mention that you have participated in the contest to get the discount. We will compile the hashtags and tags for the Super Nano Pro winner. This offer cannot be combined with any other discount – you must post a picture to be eligible (if you bring it in, we can post it for you!).

TechRestore vs Siri Where it Really Matters

Oh, Siri, we love you!

“I value you.”

Well, she is the Sassiest AI Assistant. She first came to us on the iPhone 4s in October 2011 and  “Wowed” us with her weather telling, message answering, music playing and seemingly endless pun-filled answer giving.

Siri has hung out and had wild adventures with celebrities. Some people even make Siri a full time occupation.

Deep learning networks that map your habits and preferences are what makes Siri so smart. Some say that soon she will know you better than anyone (yikes!). It will be a while still before she (or he, depending on your ‘personality’ choice) responds in a really conversational manner. Apple has a large team that works on improving Siri constantly. She works across many platforms and has slightly varying levels of skill on each one.

This Fall, with iOS 12, Siri will utilize Workflow. You will be able to organize a series of tasks: playlists, HomeKit actions, send messages, check itinerary, etc. So you give one command and Siri sets a whole scenario in motion.

And Siri is wonderful! She can make you smile and answer questions and send messages for you. But …

She can’t see you smile, or shake your hand or listen to your concerns. She can’t repair your Apple devices and she doesn’t remember how long you’ve  been working on a particular issue.

You’ve probably guessed that we’re going to tell you who WILL fulfill all those gaps

TechRestore, of course!

We’re here to help with problems that require natural, human intelligence! We’ve been in the Apple repair business for over 14 years and our techs not only hold multiple Apple Certifications but have a combined 50+ years of hands on experience. One of our favorite things is to spend time getting to know our customers and dazzling you with our top tier service (before, during and after!).

So, if you’re having trouble with your iPad, iPhone, iMac, MacBook, MacPro, Mac Mini, Apple Watch … let’s just say, “Anything Apple!”, come see the Pros at TechRestore. Our staff is friendly, our store inviting and we sing better than Siri (so we’ve been told by the Sassy Assistant herself!).

TechRestore – 4036 Taylorsville Rd (Hike’s Point Plaza), Louisville, KY

502-398-6456  or toll free 888-64-RESTORE

Open Monday – Friday 9am-6pm Saturday 10am-5pm Eastern Time

 

July Highlights from TechRestore

Hello, Friends! We’re in the thick of summer now and hope you’re all staying cool and finding some time to relax (or enjoying the lighter work commute, at least!). 

Be sure to follow us on other social media, too (FaceBook, Instagram, LinkedIn). We have a lot of fun on FaceBook especially and wanted to share some highlights you may have missed! Some of these items were also covered in blog posts, but still worth repeating.

    We celebrated 4th of July in the traditional way – we took the day off, found some fireworks to watch with family and friends and had an iPad mini sale! If you missed it and you’ve been in the market for a mini version of iPad awesomeness, you can mention this blog and we’ll give you the same sale priceS (through August 31).

Some customers have been bringing in phones lately due to excessive battery drain. It turns out that a particular iOS upgrade may be partly to blame. Luckily, our techs are on the case! Whether it’s a hardware or software problem, we’re here to help. Many iPhone battery replacement services are just $29.99. (We’ll do a quick diagnostic at no charge.)

July marks one year since TechRestore made the move to Louisville, Kentucky! (Already??) It has been an amazing ride so far and there’s so much more to look forward to. In this short time, TechRestore has expanded from primarily an awesome repair provider to offering even more:

  • T.R.A.C. – A money saving, time saving, revolutionary repair program for schools, districts and large companies across the country.
  • A selection of Certified Restored Apple Products in store.
  • Protection accessories (Super Nano Pro screen protectors, for one) and cases.
  • Apple accessories – Matias keyboards, charging, etc.
  • Permanent discounts for 1st Responders, Military and UPSers.
  • LIFETIME iPHONE REPAIR GUARANTEE!

To highlight just a few! Our team is always looking for ways we can improve our services. We want to be your go-to Apple resource for LIFE!

This week we added a Back to School special that’s not only valuable and timely, but available to anyone! Now through August 31st, we’re taking 100% off diagnostic fees on MacBooks. We also have some options and packages for backup solutions (don’t wait!). Get your laptop ready for school! Check out our FaceBook page (or call or stop by) for details.

Thank you for reading and please share this blog with anyone you know who could use some Mac assistance! If you have a question or would like to contact us, please use the form below. As always, we’re here to help!

TechRestore – 4036 Taylorsville Rd (Hike’s Point Plaza), Louisville, KY

502-398-6456  or toll free 888-64-RESTORE

Open Monday – Friday 9am-6pm Saturday 10am-5pm Eastern Time

Apple Certified Is As Cool As It Sounds

All TechRestore Techs are Apple Certified. Sounds good, right? But what does it mean, exactly?

  

It means that – in addition to their standard electronics repair training – they have taken study courses from Apple and passed certification exams. The content includes (in part):

  • Customer Experience – asking the right questions, making sure all options for repair are properly explained and understood and setting accurate expectations, to name a few.
  • Electrostatic Discharge (ESD) and general safety precautions – how to avoid ESD damage by making sure the workspace and tools are compliant, identifying safety issues, handling and safety around lithium-ion batteries.
  • Working knowledge – identify, list and understand controls, components and navigation of MacOS, iOS and Apple Watch, data backup and restoration, Apple ID issues and how to resolve them.
  • Best practices – diagnostics, troubleshooting, resolution and restoration of hardware and iOS, OS issues.
  • Tools and Safety – proper tool identification and procedures to safely repair Apple devices.
  • Best Outcome – how to use diagnostic tools most appropriate for a given scenario.
  • And much, much more!

Our techs carry these certifications:

  • Apple Certified Support Professional
  • Apple Certified Associate
  • Apple Certified iOS Technician
  • Apple Certified Mac Technician
  • Apple Certified Help Desk Specialist

In addition to these credentials, company-wide we have combined Apple-verse experience of over 60 years! What this means to you, dear Friend, is that your device is in good hands when you hand it over to us. We LOVE Apple products! We not only repair, buy, sell and protect them at work – we USE them at home with our families.

It should come as no surprise then, that we offer the longest repair warranties in the business. One year functional warranties on nearly all repairs and LIFETIME warranty on iPhone repairs. We have performed hundreds of thousands of repairs for giant corporations, large and tiny school districts, other Apple professionals and everyday folks from every background imaginable. If you’ve worked with us you know we’re fast, friendly and honest and we really want the best solution for you. We want every customer experience to end with a smile.

Apple Certification + experience + real humans = heavy dose of awesomeness.

Call, click or stop by if you need a reliable repair, a trusty protection solution for your iPhone or iPad, accessories (iMacs to iPhones), a Certified Refurbished Apple device (iMacs to iPhones!) or if you need help getting to know, switching between or setting up you Mac or iOS device.

TechRestore – we’re here to help!

 

TechRestore – Why Settle for Less than a Lifetime?

TechRestore has been performing iPhone repairs since the beginning of iPhone history.

It was scary at first, since there were very few repair options for iPhone and in the beginning parts could be sketchy. Right away, we set ourselves apart from the rest by including stellar customer service at every stage. In the last few years we’ve added a 1 year functional warranty (still one of the best in the business and still included in all our repairs). 

We feel the love when new customers come in or call for repairs after being referred to us by their friends and family. Our online reviews also let us know we’re doing it right. Your trust means the world to us! Every day we’re grateful we get to love and be good at what we do!

NOW – on Friday, we teased about a big announcement that will add yet another layer of awesomeness to TechRestore as you know it (if you follow us on social media, you saw it .. if you don’t – well, why not?!).  Effective today –

TechRestore presents … the LIFETIME iPhone repair guarantee!       Why settle for less than a lifetime??

Now, if you need a repair on your iPhone (we hope you don’t, but it happens!), you pay ONCE for the repair and we back it up for the entire time you own the device. No additional fee and no hoops to jump through. Common sense prevails, of course, so we do have to mention a few things.

  • Valid for specific iPhone, original repair and original customer.
  • Batteries are considered consumable, so they are still covered for a full year, but not for life.
  • Accidental (or intentional) damage is not covered, only functional issues related to the original repair.

The full technical information can be found on our website, under “terms of use“. The point is, we always want to see it FIRST if something is not working as expected.

Now you can rest easy if you or a loved one need an iPhone repair. This will impact our local Louisville customers most, of course, but it applies to all iPhone repairs, starting today! Call, click or stop by during regular hours if you have any questions. We’re in the store Monday – Friday 9am to 6pm, Saturday 10am to 5pm.

We also have Apple devices for sale, we repair ALLLLLLLLL kinds of Macs, iPads, Apple Watch .. we even buy or recycle devices you’re not using anymore.  Military, Veterans and First Responders also get a discount everyday on our services, to thank you for yours!

 

TechRestore – we’re here to help!

 

 

TechRestore Celebrates Independence Day (with iPad Mini)!

      

The July 4th holiday is the mid-point of summer for most Americans.

Social media explodes with red, white and blue EVERYTHING. Desserts, casseroles, jello, cocktails, you name it. (Serious culinary overachievers!)

                  

At TechRestore, we certainly plan to indulge in some 4th of July traditions. Maybe some baseball, definitely some sparklers and watching fireworks, likely carrying a sleeping kid or two inside after all the fresh air and festivities have worn them out.

Of course, we’ll be closed on Wednesday, but that doesn’t mean we don’t want to share the celebration with all our fantastic friends! Yes, YOU! Indoor fireworks and BBQ can be a bit … hazardous, so we decided on a sweet independence celebratory sale on the popular iPad Mini!

iPad Mini is more portable than a laptop or even a full size iPad, but better for playing games and watching movies on the go than a phone. Making it the perfect summer companion (as far as electronics go!).  Here’s what we’re offering –

iPad mini 2 was the first retina display mini! It was released with the iPad Air in 2013 and boasts many upgrades from the original mini. FaceTime and iSight cameras, microphone, headphone jack, lightning port and 4G capable – this little dynamo is ready to rock and roll at a seriously discounted price!

 

The 4th generation mini has been called a “mini iPad Air 2” and though it’s not identical inside, it has very similar features. This current model iPad Mini offers consistent viewing from any angle with an LED-backlit IPS touch-sensitive display, antireflective coating, a dual core 1.5 GHz Apple A8 processor, 2 GB of RAM, FaceTime HD camera and 8MP rear iSight camera, not to mention touch ID and many other features.

Of course, TechRestore IS your local Apple expert (no matter where you are!) with over 13 years of experience. We are more than happy to answer any questions you may have about these and other Apple devices.

This sale has been extended through July 8th and you can call, click or stop by during regular business hours (Mon-Fri 9a-6p, Sat 10a-5p). We’ll be back in the store on Thursday, the 5th.

No matter how you plan to spend the day, you’re likely to hear the National Anthem a time or two. Here’s a great rendition done by some unexpected and yet, surprisingly multi-talented performers. Enjoy!

 

Have You Replaced the Battery in Your iPhone?

Apple gave haters the best belated Christmas gift ever last year. “Proof” that Apple was slowing down phones to “force” users to upgrade.  *MUWAHAHAHAHAHAHA*

It’s not always easy being a Mac advocate. We love our iMacs, Mac Minis, Mac Pros, MacBooks, MacBook Pros and Airs, iPods, iPads and iPhones! We love the closed, secure, dedicated ecosystem. We love the company and its values, commitments and innovations. We even love the haters (and we love watching them realize they were wrong  come around). Every Mac fan knows that Apple does things we don’t immediately understand and we’ve learned over the years to …

… wait for it. (Steve Jobs taught us well with his “one more thing“.)

What Apple did in the wake of the controversy is what Apple Faithfuls knew they would do. They made it right! They issued an explanation and an apology for not being more transparent. A short time later, they started offering reduced cost battery replacements, then partial refunds to people who paid full price. In the next big iOS update, they introduced a “Battery Health” feature that lets you see what state your battery is in. Learn more on the Apple support site about how this feature works.

We have been surprised lately by the number of people who are still experiencing slow performance but haven’t taken any action. Your iPhone is a technological marvel (and priced accordingly!) and you ought to be getting every last drop out of it. Well, let us help you!

First, let’s clarify “battery life” and “battery lifespan”.

Your iPhone battery uses lithium-ion technology, which means it can pack faster charging, longer lasting, power density into a light, thin package. It charges up to 80% or so very quickly, then moseys along the last 20% to not strain the battery too much and extend it’s lifespan.

Battery life refers to the amount of time your device runs before needing a recharge. If it seems like your battery is not lasting as long as it should, there are lots of things you can do to prolong it. Here is quick list of the ones we think are most effective:

  • Turn off “Background App Refresh”. This function allows apps to refresh even when you’re not using them. You can either disable it entirely or leave it on and allow on selected apps to refresh. You can adjust this in >Settings >General >Background App Refresh
  • In iOS 11, you can go right to “Battery” settings to make energy saving changes. If your battery is low or you know you’ll be unable to charge it for a while, you can put your phone in “Low Power Mode”. You can also see (if you dare!) what processes are using your battery in % from highest to lowest. This is helpful, because you may be able to tweak how a certain app behaves if it’s hogging the battery.
  • Keep you phone’s iOS up to date. Apple is constantly improving, getting feedback, adjusting. Keeping your iPhone up to date (if you’re a stickler, wait a few days and read about what people are saying good and bad before you update) is a great way to make sure your device is being the best it can be!

There are approximately a BILLION articles with tips for saving battery life.  Here is one we really like that includes simple and pro level tips.

Battery lifespan refers to the amount of time your battery lasts until it needs to be replaced. Lithium-ion batteries chemically degrade over time. There is no magic way to make them last forever. There are many, many factors involved in determining how long a battery will last. How is it used? Heavy cpu and gpu usage will take a higher toll on a battery than phone calls, text, email and FaceBook surfing. Where is it used?  On a hot day, if you leave your iPhone in the car .. it may never come back. Repeated exposure to extreme heat or cold will shorten the lifespan of your phone battery.

  • Check your battery health in the >Settings >Battery >Battery Health (Beta) tab on your phone (iOS 11).
  • Don’t stick it on the charger every time you’re not using it. Let the battery get lower before giving it a full charge.
  • Keep your iOS up to date (maybe wait until the first update to a whole new version).
  • Check out Apple’s own performance enhancing tips.

Don’t give up on your iPhone!  TechRestore has been dedicated to Apple devices and the people who use them for many years. We see broken, degraded, abused, vintage, unlucky devices all day, six days a week! So what may seem like a deal breaker annoyance may only require a quick and inexpensive fix. For example, battery replacement on most models is just $29.99 and comes with a one year functional warranty.

 

Take it to an expert who cares. We also have gently used, Certified Restored products on sale all the time AND, if you are ready for an upgrade, we buy used devices for MORE than Apple and our closest competitors. We are also dedicated to a no landfill policy and will responsibly recycle at no charge.

Here’s hoping these tips have helped your iPhone battery

Live long and prosper“!

*disclaimer – beware the rabbit hole of video compilations for Live long and prosper ….

 

TechRestore vs Online Classified Sites

Every so often, a customer will come to us with a device they purchased from an online classified site.

Although it seemed fine at first, there’s a problem:

  • During set up they discovered it is iCloud locked
  • There is some functionality problem (buttons not responding, won’t charge, touch screen is erratic)
  • It was working fine, then it suddenly died.
  • It won’t work on their network, even though it’s supposed to be unlocked for their carrier
  • They can’t get ahold of the seller again to unlock, explain or refund the purchase

Sometimes, we can help resolve these issues and occasionally we find some damage that cannot be fixed. We hate being the bearers of news like this. Some of these problems can be avoided, but many people don’t know how to get their Apple device ready for resale. 

There is no completely reliable way to check iCloud lock without the device in hand.  Apple had an online tool to verify iCloud status on their site until early 2017 when it was suddenly taken down (presumably it was being used for nefarious purposes). There are other online checkers, but the best way to check it is to go through set up.

There is no easy way to confirm what network a phone will work on. Most late model phones (iPhone 5 and later) were unlocked when they were released, but some networks “lock” them once they are activated. Even if you call with the IMEI number, you can get different answers depending on who you talk to. “Jailbreaking” an iPhone can also lead to hardware issues.

Water damage can sometimes take a while to show up. We’ve done thousands (upon thousands) of iPhone repairs over the years, so we’ve really seen everything. Sometimes water (or soda or whatever) does its damage right away and the device never comes back. Often, corrosion occurs over time and shows up as little functional issues followed by a big collapse. The same is true when a device has been dropped over and over. Each drop shakes up the inside a little bit and eventually, something comes loose or breaks.

Of course, there are the other cautions of online classified private party sales. Whether you’re buying or selling, each site will have some safety tips so you don’t end up a headline on the evening news. Most of them are common sense but being overly cautious is usually better than being over trusting.

Watch this video and see if you can relate. We think it (hilariously, over-dramatically) perfectly describes what it’s like to buy something from an online classified (in this case, Craigslist).

Compared to how many transactions are conducted through these sites, the likelihood of having a problem is relatively low, but even one bad experience can turn you off to it forever. The ones we hear about, of course, are the bad ones.

At TechRestore, you can always buy and sell with confidence. No shady terms, no hassle returns if there is a problem.  We’ve been delivering quality repair and sales experiences (even on online classified sites!) for over 14 years. 

Our devices undergo a 25 point inspection by an Apple Certified Technician to become “Certified Restored”. They look and act like new. We stand behind them with a 90 day (extendable) warranty, too. 

Our store is brightly lit, staffed with friendly, knowledgeable staff and open at convenient hours! If you’re not local, we offer several shipping options for most products. We’re happy to answer questions and even help with set up if you need it.

We pay 10% more than Apple or Simply Mac for  devices you’re ready to sell! You can either bring a quote from them or we’ll show you on their site how much they would offer. We’ll even recycle unusable or no value devices for free! We adhere to a “no landfill environmental policy” (we have a verifiable, certified downstream).

What else can we say? We LOVE MACS! We use them, repair them, sell them and buy them. Come check us out and you’ll see our prices are fair and our quality is outstanding.

Artificial Intelligence in Its Place

Over 39 million adults in the U.S. use Artificial Intelligence (AI) in their everyday life. Siri, Google, smart speakers, appliances, cars; the list goes on and on. AI is everywhere. It predicts the weather, customizes what ads we see online and even what shows up in our social media news feed. It has become so commonplace we automatically use it and hardly notice.

Artificial Intelligence is the science and engineering of intelligent machines that can make predictions based on computer programs and data collection.

Talos

Though it is now more integrated than ever, AI is not a new concept. Even in Greek mythology intelligent machines sparked the imagination. Hollywood has long enjoyed playing on our fears that rogue computers will betray and enslave mankind (H.A.L.Matrix). It’s no wonder the line between special effects and reality is increasingly blurred.

We are infatuated with the potential of technology and we know there’s almost nothing it can’t accomplish.

Right now, at MIT, technology is being developed that can “read thoughts” by sensing the muscle movements in your jaw. Perhaps more amazing, researchers in Japan have successfully “decoded” thoughts with deep learning – generating pictures of thoughts! (Incredibly cool, but don’t use it on me! Right?) Both projects have mostly humanitarian ideals and will certainly go on as practical and useful applications.

Whether life imitates art or vice versa, there is cause for concern.

Tom Cruise in “Minority Report”

Elon Musk, founder of Tesla and SpaceX, cautions that AI is potentially more dangerous than nuclear weapons to mankind. Since the best way to predict the future is to invent it, he and others sponsor OpenAI, a non-profit research company that aims to develop AI technology safely. The long term focus is on positive human impact and “setting AI free“.  To summarize: they believe putting development and technology in the hands of many will prevent it from being misused by a few (check out the site for their complete vision and mission statement). In other words, we can’t (and we shouldn’t) stop it, but we can (and we must) at least control this key time in its development.

Are they right?

While we’d like to believe it would be very obvious AI has gone “too far“, it’s more likely we won’t notice. For now, companies will continue to implement it into our daily experience (hello, magic mirror, one-click checkout, GPS, streaming music service, refrigerators, vacuums, nightlights, you name it). Our responsibility is to make sure we enjoy – but not depend too heavily on – AI. Be aware that you are using it. Siri and Alexa, for example, are wonderful assistants, but don’t forget they are also collecting data every time we speak to them.

Apple is actively developing Siri to be more natural. Deep learning networks map your preferences and habits. While computers are learning to talk like us, our conversation skills are declining. The way this tech will continue to impact our lives is very exciting. Really, isn’t AI supposed to make our lives better and save time? Well, save time and spend time wisely – invest in your analog life and the organic world around you!

 

While taking pride in Natural Intelligence, we’ll admit to depending on our devices as much as anyone (see what we did there? Natural – Artificial … nevermind).

Until computers learn to clean themselves, they will still be dependent on us! With that in mind, we’d like to remind you about our Spring Cleaning Special which offers inside and out cleaning to put some zip back in your Mac. You can even add an external hard drive back up to keep your documents and photos safe. This special runs now through June 21st (click link for details).

TechRestore also offers 10% discounts for all military (active or Veteran) and First Responders all day, every day! Thank you for your service!

TechRestore Advanced Care (T.R.A.C.) for Technology in Education

TechRestore has announced a new service product designed especially for customers in the education sector.

T.R.A.C. is TechRestore Advanced Care.

As an alternative to Apple Care and other insurance models, the goal of T.R.A.C. is to eliminate downtime, deductibles, incident fees, shipping fees, and the worry over exceeding budget constraints. It also reduces processing time by 80%!

HOW?

With three solutions (2, 3 or 4 years), T.R.A.C. offers educators flexibility and peace of mind. A one time flat fee starting as low as $59 covers the entire term. Some of the benefits include:

  • Care and accidental damage coverage for all Apple portable devices and Chromebook machines
  • Protective case for each device
  • A loaner pool of like devices
  • Complimentary repairs
  • Free and Fast shipping

WHY?

TechRestore has been working with schools and districts around the country for over 14 years. We have successfully tailored our quote, repair, invoice and billing to each one based on their needs. We have great respect for those who are called to work in education (and it really is a calling). The IT/Tech Support team is often stretched thin, wearing many hats and balancing tasks, budgets and time. Let TechRestore take some of that weight! T.R.A.C. is designed to help:

  • Balance the cost of quality repairs with budget constraints
  • Minimize (or eliminate) the time students, teachers and administrators are away from their instructive device time
  • Stop wasting time navigating red tape with insurance or purchase orders
  • Spend more time focusing on the reason you answered the call to education – the Students!

Our customers will tell you that these concerns will be addressed in a manner that is up-front, no-hassle, trustworthy and human. Not to brag, but ….

“TechRestore delivers outstanding repairs, is attentive to needs, and provides friendly customer service. TechRestore plays an important role in our district’s efforts to shape digitally engaged learners.” – Bend-La Pine Schools – Bend, OR

“Our school is in its sixth year of using iPads. TechRestore has been with us on most of the journey. Not only has their service been good quality and timely but the people are great to work with. Their advise when we did our last round of purchases from Apple saved us untold headaches. I highly recommend them.” – Berean Christian High School – Walnut Creek, CA

The T.R.A.C. Service Team includes a dedicated Account Specialist with years of experience for ONE point of contact and Apple Certified technicians to handle the repairs. Our techs hold over 50 years of combined certifications and have completed many thousands of repairs. We are ready to face any obstacle, overcome any hesitation. Schools and districts have been asking for a solution like this for years and today, TechRestore delivers.

Once you’re signed up, the repair process is easy:

  • Broken devices come to the Coordinator and a loaner device is deployed
  • Once 5 devices are ready for repair, contact the Account Specialist who will create a prepaid shipping label, set up the repair order and arrange a pickup if needed
  • The devices arrive at our Louisville facility and our techs get to work
  • Each device’s serial and asset number is recorded on the order along with the services performed
  • Most repairs are completed in 1-2 business days and then they’re on their way back to you!

Do we sound excited? WE’RE REALLY EXCITED! Working with schools has been a special part of our business and this program was carefully crafted using our existing relationships as a model.

Does YOUR school have a 1:1 deployment or use technology in the classroom on portable devices? If so, do them a solid favor and share this blog with them.  It’s worth a conversation to find out if T.R.A.C. is a good fit for them. We even have a “sample repair” offer with no obligation whatsoever.

At TechRestore, we sleep well at night, knowing that our work, our services and most of all, our relationships with our customers are built on trust we have earned. So you can trust us to take care of your devices, your student’s devices and your school’s devices! (We like our sleep!) 

Rest assured that though your devices may fail you – TechRestore never will!

TechRestore – we’re here to help!

Spring Cleaning for Your Mac

TechRestore Spring Cleaning Special $60

With 1TB external hard drive backup $150

Spring is in the air! Can you feel it?

Even if it’s still cold outside, through those late snows and rains, you feel the promise of warm weather, chirping birds and sunshine!

Oh, but all those sun rays are going to make the winter dust show, time to put on your rubber gloves and get busy with spring cleaning.  What about your Mac?? Have you noticed sluggish starts, long loading times online, midnight snack remnants in the keyboard (yikes!)? Have you thought about backing up your data lately? We don’t want to be *that* person, but data loss happens! Don’t let it happen to you.

TechRestore has TWO  Spring Cleaning Services  to get your Mac running smoother and faster and a long term backup solution.

  • Faster boot up
  • Better performance
  • Malware detection and removal
  • No more crumbs in the keyboard
  • Increased interior fan efficiency
  • Early detection of potential functionality issues
  • Hardware and software upgrade recommendations

Our $60 Spring Clean special includes all these services:

  • Software tune-up
  • Full functionality testing (and recommendations for upgrades if needed)
  • Inside hardware cleaning (fans, etc)
  • Exterior cleaning and thorough wipe down
  • Malware detection and removal

All with a same day turn around in most cases. Better put your sunglasses on.

No matter what the cause, data recovery can be a costly and emotionally draining experience. A little planning now will avoid many of the headaches and worries of data loss.

Our Spring Clean backup (regularly $150)  is 30% OFF!  $105 includes:

  • 1TB Western Digital external hard drive with all your Mac files backed up
  • We’ll show you how to set it up on Time Machine for regular backups

“TechRestore, Wait! I need both!”

We hear you! For a limited time, get your laptop squeaky clean and all backed up for just $150! No, we haven’t got cabin fever – we want you ready to flip flop your way confidently into summer with at least TWO less things to worry about.

You’re welcome.

TechRestore. We’re here to help!

The Long Game Matters

“A company should have values, because a company is a collection of people. And people should have values, so by extension, a company should” – Tim Cook

 

 

Apple turned 42 this week and is still proving the long game is best for hardware, software, privacy and security.  Looking back, no one can say it’s been an easy road for the company that has become a household name all over the world. Often secretive, they clearly have a long term game plan and aren’t inclined to share; preferring to let us put the puzzle together as it unfolds. (They must hear us saying “Ooooohhhhh, NOW it makes sense!”)

However easy it looks, when you start out with an ideal and settle for nothing less, you become an icon. When you have a strong vision and commit to growing into it, it looks easy to be a leader.

That’s not to say that every iconic leader has strong ideals and commits to growing their vision.  It is, however, easy to see who does.

 

 

OH and Apple, too.

 

TechRestore has been in the business of repairing, servicing and restoring Apple devices for a long time and we’ve had an opportunity lately to reflect on why Apple is such a natural fit for us. As a small company – as individuals –  we share fundamental ideals with this tech giant and we see its products as an extension of its values. Following that logic, we see our services as an extension of our values. Some consider this a revolutionary approach, but it’s actually the foundation TechRestore was started on all those years ago.

It’s not all that surprising, when you look at the big problems showing up in technology today, that Apple’s long term (sometimes frustrating) focus and investment was well placed. It makes it easier to trust that what they’re working on now is along the same lines, good for users, good for the planet and good for business. Here are some points along that line.

The best (not the first) products, with the future in mind. They were not the first MP3 player, smartphone, AI or tablet. The hardware gets better with every software update. It’s better in the long term to build strong hardware and then the technology to fill its potential.

Privacy is a basic human right. Apple recognized the need for strict privacy and security in their ecosystem from the start. They have not done it perfectly, but they decided long ago, before personal data was such a commodity, that no amount of money or pressure was worth sacrificing the privacy and security of the people who use Apple products. In 2010, Steve Jobs warned what risks we faced if personal data was exploited. MacOS and iOS developers must adhere to strict guidelines. Every Apple product is designed to minimize the collection and use of data, use on-device processing whenever possible, and provide transparency and control over your information.

The Apple ecosystem includes the entire ecosystem: sustainable sourcing, environmentally conscious, supply chain accountability, accessibility focus, strict App store vetting, honesty, rigorous data security and solution oriented problem solving. The list goes on and on. Even when mistakes are made, they own up and make it right. Recently, Apple got in some hot water (class action suits still pending) for slowing iPhones down to keep them from shutting down under certain conditions. They have since lowered the price on out of warranty battery replacement and in the latest iOS update, given users the option to turn off the performance management feature and see how their battery is performing. They stand behind the action, while admitting they could have been more forthcoming about why they were doing it.

TechRestore is not affiliated with Apple directly. We are part of the ripple Apple creates that expands outward with support jobs and even whole industries. We don’t stand in their shadow and we also believe that the size of your business should not define you.

Playing the long game, in our case, is not as dramatic as Apple. Our customers know for sure that we plan to be around for a long time to deliver solutions in repair, training, service and sales. How?

Professional and honest with the future in mind. We stand behind our work with a one-year functional warranty on repairs. That’s really easy to do when you’re up-front with services and repair quotes. We’ve built strong partnerships with trusted parts suppliers who have high standards so you can trust the parts we use to service your devices.

We listen to our customers (kudos and complaints) and we’re over the moon when you refer your friends and family to us! Your reviews let us know we’re growing in the right direction. Is being the premier provider for repair and service to individuals, businesses and schools our goal? YES! We move toward it by focusing on each customer, making every transaction the best it can be. If we’re the best, it’s because of YOU!

Actual humans! YAY! And we plan to stay that way. We’ll never send you to email or auto-attended phone tree purgatory. We’re here to help and you’ll know as soon as you call, email or come in.

So whether you need repairs, software help, accessories or certified restored Apple devices, you can count on us to deliver quality, professional service and a human touch.

TechRestore – we’re here to help!

 

 

TechRestore Offers One on One and Group Training for Apple Devices

Yay! I got a Mac! …. Now what??

Have you ever wished you could sit down with someone and have them just show you how to use your iPhone, iPad or Mac?  Are you confused by the newest updates? Do you just know there are features you’re not taking full advantage of?

TechRestore answers the call!  We not only repair, refurbish and sell Apple products, we use them and we love them!  Now, we’re happy to offer 45 minute one-on-one instructional courses in our store.  These sessions cover basic applications and help you fully understand and efficiently use your Apple devices.

Currently we offer training for iPhone, iPad, iPod, iMac, MacBook, MacBook Pro and MacBook Air.  Topics range from using Touch ID to understanding iCloud to just getting started!  If you have a specific topic you want to cover that’s not on our listing, just call the store after you book your appointment.

Our trainings are available for $39.99 for one session OR you can save some and learn more with three sessions for $99.99.  We’re all about adding value, so rest assured, you won’t be left hanging.  We allow extra time for questions. Sessions can be booked here ,directly from our FaceBook page or just call or come by our store.

Groups can also take advantage of this great service!

Maybe you want to collaborate on a project, or share files and photos or get the most out of FaceTime!  Whatever your needs, you can trust TechRestore to be there with knowledge, experience and understanding. Team TechRestore has over 30 years of combined hands on Apple expertise and extensive experience in corporate and school site training.  Groups of THREE or more qualify for special discounts on in store training and larger group trainings can also be accommodated.

Recently, we added some short, focused training videos to our YouTube channel.  Head on over (and subscribe, because there are more coming soon) and check them out!  These are done right in the store (so you can hear all the life going on in the background) by our very own Daniel B. (the Bob Ross of all things Mac).  The first is a quick tutorial for Photos, the second is part 1 of understanding “Settings” in iOS 11.

We’re here to help!  Let us know what topics YOU would like to see, in person or in a video.  After all, who would we be without our awesome customers?

Don’t have an iPhone, iPad or Mac? We can help with that too!

TechRestore is a TRUE Mac specialist – we buy, sell, repair, use and LOVE Apple products. Come see our selection of Grade A devices, laptops and desktops for sale.  Of course, we don’t stop there!  We back up all our products with a full 90 day functional warranty AND we offer extended warranties that include accidental damage coverage.  See store for details.

We look forward to meeting you!

TechRestore Grand Opening Event in Louisville!

Ladies and Gentlemen, Friends and Family!

We are SO excited to announce that our new store is open and ready for an official celebration!

If you are in the Louisville area, you simply must come visit us on Saturday, September 23rd from 10:00 am to 5:00 pm.  We invite you to spend some time in our newly remodeled lounge area and preview our retail offerings, which will include:

  • TechRestore Certified Apple products
  • Matias keyboards
  • Griffin Survivor Series protective cases
  • and much more!

We will also give away some of these great products!  You don’t have to be present to win, but you DO have to come in to enter.

Guests who “check in” on FaceBook while visiting will receive a special free gift!  Our Service Department will not be open on Saturday, but you will have the chance to meet our Apple Certified Staff, with a combined experience of over 70 years!

Come see the official Ribbon Cutting ceremony at 11:00 am, with Senior Economic Development Manager of Louisville, Christy Jarboe in attendance.

techrestore logoTechRestore is an award winning Independent Repair shop that has  served customers around the country since 2004.  We were recently acquired by local Louisville businessman, Jeffrey Jewell.  Jeff has the vision to bring together the best and most experienced Mac Loving techs he’s had the pleasure to work with over the last decade and a half.

TechRestore carries on epic customer experiences in Louisville with:

  • Fast turn-around, up front repairs. Most repairs are completed on-site in one business day or sooner! We like sleeping at night! So you can trust us to be honest and upfront with you and back it up with a ONE YEAR functional warranty on all our repairs.
  • We don’t just fix Macs, we use them!  We keep up with the latest changes and we’re happy to help you get the most from your Apple product.
  • Matias keyboards and Griffin protective cases are some of the best you can buy.  Through years long partnerships, we’re able to offer these to our customers at terrific prices.  We’ll also have TechRestore Certified Apple products for sale, in the store and online.  If you don’t see what you’re looking for, just ask!

Check out our Yelp page as well as our FaceBook page, where we’ll be offering Grand Opening special deals all week long.  If you’re not fortunate enough to live near Louisville, you won’t miss out! We’ll have great discounts for you too!  We owe a lot to the customers and business partners who helped make it possible for TechRestore to grow into this new vision in Kentucky.

Won’t you join us?  And please, share this blog post with anyone you know who is close by! The free product giveaways are for anyone – no “Mac Lover ID” required (we may try to convert you though, fair warning!).

  

Siri and The Rock

You know we love Siri – she is at once helpful, witty, compassionate and snarky.  All the things we treasure here at TechRestore.   A sense of humor is indispensable and we just couldn’t help ourselves, we had to share this fun with you!

On a side note, we want to hang out with the people whose job it is to make these short films because they get it.  We’d all like to imagine that our favorite stars’ days are as epic as this.  We also can’t help but wonder (hope!) that there will be more along this line.  A day in the life of Samuel L Jackson or Jennifer Lawrence seem inevitable (and welcome!).

If you ask Siri “Was it was fun doing a commercial with the Rock?”, she will show her discreet side, pointing you to articles about the commercial.  A trusted friend, indeed.

Here is the film.  We hope you enjoy it and that your day is epic too!